tag:blogger.com,1999:blog-43882829560196143152024-02-20T10:12:58.833-08:00FAST FOOD, America's MusicalTHEY WERE ALL HUNGRY FOR SOMETHING BETTER.Victor Sonderhttp://www.blogger.com/profile/01120867038971088765noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-4388282956019614315.post-62195287487050586672009-01-16T20:09:00.000-08:002009-01-17T09:22:55.641-08:00New Improved Recipe In The WorksAfter consulting with the very talented LLoyd Garver, a renowned Hollywood writer and producer, and considering his 6-page critique, I am dedicating this winter to re-writing the Fast Food book. Lloyd's positive reaction to the play and his insightful comments have lifted my spirits and helped me place my nose back on the grindstone. Lloyd, thank you so much for your generosity and encouragement. Given the desperate state of the economy and Broadway ticket sales, this hiatus in the development and launch of Fast Food couldn't have come at a better time. We expect to get Fast Food back on the fast track shortly. Stay tuned.Victor Sonderhttp://www.blogger.com/profile/01120867038971088765noreply@blogger.com0tag:blogger.com,1999:blog-4388282956019614315.post-76763598463723243692008-01-10T11:21:00.000-08:002009-01-16T20:53:07.197-08:00<strong><em><span style="font-family:Arial;color:#3333ff;">Who's Cooking Up Fast Food?</span></em></strong><br /><strong><em><span style="font-family:Arial;color:#3333ff;"></span></em></strong><br /><span style="font-family:arial;font-size:85%;color:#000000;"><strong><span style="color:#ff0000;">EDD KALEHOFF</span></strong> is a renowned keyboard player and composer/arranger of more than 1000 pieces of music, predominantly for network television. His credits include themes for ABC Sports' Monday Night Football, ABC Evening News and Nightline, Good Morning America, the original Price Is Right and The New P</span><span style="font-family:arial;font-size:85%;color:#000000;">rice Is Right, to name a few. Edd's score for Fast Food covers a</span> <span style="font-family:arial;font-size:85%;color:#000000;">broad array of musical genres reflecting Fast Food's diverse cast of characters and our multi-ethnic culture: Hip-hop; Latin; Gospel; R&B; Jazz; Pop; Country; Traditional Broadway; even German oom-pah-pah! Edd has been working </span><span style="font-family:arial;font-size:85%;color:#000000;">on Fast Food for the better part of three years and we'll be posting hors d' oeuvres from the score -- simple demo tracks with minimal arrangements -- to give you a taste of what lies ahead. <strong><span style="color:#ff0000;">VICTOR SONDER</span></strong> is responsible for the Fast Food book and song lyrics. An award-winning writer, advertising Creative Director and Commercial Director, Victor was inspired to</span> <span style="font-family:arial;font-size:85%;color:#000000;">write Fast Food after a late-night phone call from Edd Kalehoff, his long-time friend and commercial music collaborator. It seems Edd's wife, Andrea McArdle of "Annie" fame, was searching for a Broadway musical and increasingly frustrated with the lack of substantive material. Edd mentioned a concept Victor had discussed years earlier, while handling creative work for Wendy's Old Fashioned Hamburgers. Though Andrea heard little more than the title-- "Fast Food" -- she was immediately </span><span style="font-family:Arial;font-size:85%;">enthusiastic. And though Victor<em> had</em> little more than a title, he enthusiastically agreed to write the book. Four years later</span> <span style="font-family:Arial;font-size:85%;">the project is nearing fruition, along with the end of Andrea McArdle's search for an original, new Broadway vehicle. She will be starring as Rose McDonald, the mother of teen-age lead Rosa McDonald, when the musical is launched.</span><br /><br /><span style="font-family:arial;font-size:85%;color:#000000;"></span>Victor Sonderhttp://www.blogger.com/profile/01120867038971088765noreply@blogger.com0tag:blogger.com,1999:blog-4388282956019614315.post-64811127832532916242008-01-10T08:33:00.000-08:002008-01-10T21:45:34.441-08:00<em><span style="font-family:arial;color:#3333ff;"><strong>The Meat of Fast Food.</strong></span></em><br /><strong><em><span style="font-family:Arial;color:#3333ff;"></span></em></strong><br /><span style="font-family:Arial;font-size:85%;color:#000000;">Fast Food is the story of Rosa McDonald, a part-time Fast Food worker, and her daunting struggle to escape the crushing poverty, crime and intolerance surrounding her. Lavar Brown, Fast Food manager, is a demanding boss with a jaded</span> <span style="font-family:Arial;font-size:85%;">world-view transformed by Rosa's optimism, intelligence and ambition. The two fall in love and navigate the</span> <span style="font-family:Arial;font-size:85%;">pitfalls of clashing cultures, both societal and corporate, while dealing with their own growing attraction for one another. </span><span style="font-family:Arial;font-size:85%;">Three seemingly disparate storylines--of a single Fast Food restaurant, the Fast Food corporate hierarchy and the</span> <span style="font-family:Arial;font-size:85%;">Latin Lords street gang--are connected through character and circumstance to create a dramatic narrative of society's ongoing conflict between the "haves" and the "have-nots."</span><br /><br /><span style="font-family:Arial;font-size:85%;"></span><br /><span style="font-family:Arial;font-size:85%;"></span>Victor Sonderhttp://www.blogger.com/profile/01120867038971088765noreply@blogger.com0tag:blogger.com,1999:blog-4388282956019614315.post-53382736058062130642008-01-10T08:05:00.000-08:002008-01-10T21:39:06.903-08:00<em><strong><span style="font-family:arial;color:#3333ff;">Fast Food Is <span style="color:#3333ff;">Heating Up!</span></span><br /><span style="font-family:Arial;color:#3333ff;"></span></strong></em><br /><span style="font-size:85%;"><span style="font-family:Arial;color:#000000;">The University of the Arts, Philadelphia, PA, will be conducting a reading</span> <span style="font-family:Arial;">of the Fast Food book on Saturday, February 2, 2008. After two exhaustive casting </span><span style="font-family:Arial;">sessions and an evening of call-backs at the end of November, students were</span> <span style="font-family:Arial;">selected for each of the 24 roles.</span> <span style="font-family:Arial;">The reading on 2/2/08 will be preceded by three days of rehearsals with the students.</span> <span style="font-family:Arial;">The session will then be recorded and all 23 demo songs and much of the underscore</span> <span style="font-family:Arial;">will be inserted during post-production at Edd Kalehoff's studio in New Rochelle, NY. </span><span style="font-family:Arial;">The resulting CD will be used to preview the show for potential investors during a series</span> <span style="font-family:Arial;">of showcase events scheduled for early March.</span><br /><span style="font-family:Arial;"></span><br /><span style="font-family:Arial;"></span><br /></span><span style="font-family:Arial;"></span><br /><strong><em><span style="font-family:Arial;"></span></em></strong><br /><strong><em><span style="font-family:Arial;"></span></em></strong>Victor Sonderhttp://www.blogger.com/profile/01120867038971088765noreply@blogger.com0